Skip to main content

If You Fail to Plan, Your Planning to Fail

This may seem obvious to some people running any type of offline business, and yet people who decide they want to have an online business to earn some extra money often neglect this extremely important first step!

Can you blame them? Most new would be marketers and online entrepreneurs start out with what seems a simple search of ‘make money.' They are then presented with 447,000,000 websites!

Can you imagine the confusion that already begins to reign as they click and click on so many sites?

What's more with so many sites all vying for attention of the new marketer, they all try to make it sound so easy and simple, at least that's what I've found, and I'm sure you've seen the same if you've gone down that route.

It makes the old saying ring true that....

"It's a total mine field out there!"

I don't know if this has happened to you, but usually at this stage many will fall for the hyped up over priced 'get rich quick schemes' designed purely to extract maximum revenue for the site owner from your wallet. They buy into the promises of overnight success, the pay us your money and do nothing pitch, and then can't understand why nothing is coming their way as promised.

If they are lucky they won’t fall for it too many more times (but from experience of talking to people we've met online, they usually do) until eventually they realize there is no overnight do nothing while making money in your sleep short cut.
That's when most will either leave the Internet Marketing scene completely, or start to look for serious help.

What stage are you at?

Where ever people end up looking for help, at some point they begin to discover that there are people on the net earning real incomes, both part time and full time incomes.

The next move is usually to 'have a dabble' and try to find their way on their own, without listening to the false promises, but wandering around all over the place without focus.
If they're lucky, they'll occasionally make a few dollars, always swapping and changing direction to what seems the next big thing, in the hope that this will be it for them!
Consider this...

If you're driving to your local shops, do you jump in the car and just follow whichever car is in front of you? Even if it's heading in a different direction?

I know, silly question, of course you don't.

You know exactly where you want to go and you already have a route planned in your mind before you even jump in the car! What's more, I'm sure you also have alternate routes available to you should anything interfere with your normal route?

Why, because you have planned the route, you know where you need to get to, and where you're starting from, you've done the journey before so the 'plan' is already in your mind.

Let’s put that into business context.

Do you think any of the world’s successful business men and women just decide to start a new business and then set off? Spending money advertising, gearing up to sell one product then thinking they'll change to another because it looked a better idea one night, 3 weeks later doing something completely different.Of course you don't, and hey you're smart enough to know that they would research and plan everything they do!

Well, a business on the internet is no different from any other business. I can tell you right now that one of the most important keys that every successful marketer follows is to PLAN what they are going to do and how they are going to go about it.

When you plan a journey that is unfamiliar to you, you would be advised to consult a map, or ask directions of someone who's been there before. That would make sense wouldn't it?

So if you'd like some help in planning how you're going to build your internet income wouldn't it make sense to ask for directions or follow someone who's been there before. Someone who is already at where you want to arrive?

Summing up

Key One... Make a Plan.

Get a map from someone who knows the route or follow someone who can lead you where you want to be. Decide where you want to go and make your plan with any help you can get.

P.S. Do you remember the saying...

If You're Failing to Plan - Your Planning to Fail

Comments

Popular posts from this blog

How To Win The Affiliate War?

Winning the ongoing affiliate war isn’t easy but (unlike some wars) it IS winnable. The affiliate wars cannot and will not be won by lazy affiliate marketers. The affiliate marketing wars will be won by the aggressive strategists who are willing to work hard and long. Affiliate marketing is not for the faint of heart. If you had really known how tough the competition is in affiliate marketing would you have joined the fray? It doesn’t matter. You are in the midst of it now and quitting simply is not an option for a true warrior. The only option is winning...and winning BIG! Winning the affiliate marketing wars means winning the small daily battles and minor skirmishes one at a time and winning them decisively. You want to become one of those super affiliates. You want to become one of those big earners that make an annual income that has more than one comma in that number on the bottom line, right? Then you need to be prepared to work hard. You need to be prepared to do more than wha...

Targeted Facebook Advertising [Part 1]

In order to create the most compelling, responsive and profitable advertisements, you need to utilize Facebooks option to heavily target and tailor your advertisements based on your target market. With facebook, you can set your ads up so that they appear only to specific people, based on age, location, gender, interests, hobbies or even based on the groups they have joined within the Facebook community. You will want to conduct market research so that you can accurately define your target market and develop advertisements that target specific segments of your market. Facebook implores a quality control system to ensure that the advertisements that run throughout their community stay within their guidelines and do not offend or disrupt member activity or overall experience.  Use their quality control system to develop compelling advertisements that stand out in the marketplace, and capture the attention of potential buyers. Also keep in mind that Facebook advertising is based on ...

The Profit Funnel Plan & Tickets

Nothing warms the cockles of a salesperson more than getting a new client. Often you are able to secure that new client because you have a quality core good or service that is provided at a competitive price. While you may not make a great deal off that initial offering, there will no doubt be the chance to build on your initial rapport with your new client and engage in the task many sales people know as “up-selling.” That is where the concept of the Profit Tunnel comes into play. The Profit Tunnel is your pathway to building a relationship with your customer that begins with the purchase of initial goods or services. Once that initial relationship is established, you build on that relationship by evaluating the needs of your client and identify other goods or services that will also benefit your customer. As you are able to acquaint, interest, and finally sell additional and often higher priced items to your customer, your profit margin will increase. The Profit Tunnel model works ...